Why you need Mobile App for your Restaurant?
May be You are thinking that why I need a mobile app for my restaurant business. Here are the few benefits of having mobile apps for your restaurant to grow your business.
I have a website, Why I need a mobile app for my business?
Your customer using mobile apps a lot nowadays. They take three important things with them where ever they go – Keys, Wallet & Mobile Phones. A mobile app allows your business to be with your customer all time. In present days, Apps are so much popular because a smartphone user uses apps in their mobiles for around 86% as compared to 14% on their mobile browser. With a Restaurant App, you can be part of this 86% which is a good potential for your business growth through custom branding, push notification offers & your business logo in the mobile of your customer. Without a mobile app, you are losing a big part of your business to your competitors. Mobile apps dominate this digital generation of millennial.
Why Mobile Apps are so much popular?
Mobile Apps so much famous these days because they are faster, easy to use & more focused on one stream of business or service. For example, A mobile responsive website shows an exact copy of all content from the web into a mobile device which looks diffuse but A Restaurant app is more focused on Food Menu & simulate customer to make table reservations / Food order / any other defined actions. Which is not possible through the website or mobile compatible website. Mobile Apps are plentiful faster, easy to use than websites.
How mobile app helps in branding of Restaurant business?
Branding is simply awareness of your business around the customer where he spent most of his time. In this digital age, your customer spends most of his digital time on a smartphone in purchasing items, manage the business or personal emails, viewing news, etc. So mobile is a platform where your customers are & you should also be on mobile in front of his eyes. A Restaurant mobile app helps in building your brand among your potential customers.
How a Restaurant App helps in Customer engagement?
A mobile app helps you in engaging with your customer in very innovative and exciting way. Providing information on your restaurant latest happening & fast browsing through favorite food menu creates more engagement with your customers. You can send push notification offers directly to your customer mobile which is not possible through a website or any other digital media. These notifications about latest offers, specials, events attract your customer to your restaurant and increase walk-ins which ultimately increase your revenues.
What is ibeacon based Nearby Offer feature in this app?
ibeacon an Apple founded new IoT technology helps in broadcasting any defined information to nearby app users. Imagine your customer passing through your restaurant & gets push notification about offers, today’s special, today’s event on their smartphone automatically. this encourages them to remind your restaurant presence in nearby location & encourage them to enter in your restaurant to get the advantage of new offer or event. iBeacon is a small size device powered by coin battery which has a life of 2 – 4 years (battery is replaceable) & you can stick it to the entrance of your restaurant, parking, street, etc. This device broadcast information up to 200 meters.
How nearby offers works in this Restaurant App?
You have to purchase any desired numbers of ibeacons and add them to the CMS provided with the mobile app. Thereafter, You can add offer/information with the title, subtitle, image to the particular ibeacon ID or multiple information to the multiple ibeacon ID’s. As soon as you saved the information, your ibeacons has been activated and start broadcasting the signals. Whenever any smartphone who has your mobile app comes into the range (200 mt.) of ibeacon it will get the push notification which you assigned to the CMS.